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Technical SEO5 min readWhat Is an Href Link? 4 Best Practices You Need to KnowAn href link uses an tag and href attribute to create a clickable hyperlink. Here’s how to code your own.Sergei BezdorozhevJul 03, 2025
On-page SEO8 min readWhat Is a URL? Structure, Types, and Best PracticesLearn what a URL is, how it‘s structured, the different types, and best practices for creating them.Vlado PavlikJul 03, 2025
General Marketing6 min readHow to Create a Brand Persona: Examples & Free TemplateA brand persona is the personification of your brand‘s identity. Follow these 8 steps & template to build one.Carlos SilvaJul 03, 2025
General SEO10 min read12 Alternative Search Engines to Try (Instead of Google)Find the best search engines to use other than Google, including privacy-focused and AI-powered options.Ana CamarenaJul 03, 2025
Analytics7 min readHow to Find Your Website’s Keywords in Google Analytics 4Learn how to use Google Search Console & Google Analytics to find your keywords and study performance.Connor LaheyJul 03, 2025
Link Building12 min readLink Building for SEO: A Guide to the BasicsLink building can give you the SEO edge you need to get more Google traffic. Here‘s your quick-start guide.Rachel HandleyJan 17, 2025
On-page SEO8 min readOn-Page SEO: What It Is and How to Do ItThis is a guide to on-page SEO. Learn exactly how to optimize your titles, descriptions, and content in 2024.Kelly LyonsDec 15, 2024
Local SEO10 min readLocal SEO: What Is It & How to Do ItLocal SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.Carlos SilvaDec 04, 2024
Technical SEO7 min readCheck Website Accessibility: Manual Checks and Tools to Use in 2025Is it time to check your website accessibility? Remember that accessibility is about improving the user experience for everyone – including people with disabilities.Luke HarselNov 27, 2024
General SEO11 min readWhat Is SEO? An Intro to Search Engine OptimizationSEO (search engine optimization) is an effort to get more unpaid visibility in search engines like Google.Rachel HandleyNov 25, 2024
Keyword Research19 min readKeyword Research for SEO: What It Is & How to Do ItKeyword research is the process of finding & analyzing what relevant audiences search for in search engines.Rachel HandleyJun 25, 2024
Competitor Intelligence & Research9 min readWhat Is a Competitive Analysis? (with Template + Examples)Learn how to do a competitive analysis and compare your brand against your competitors.Alex LindleyMay 12, 2025
Paid Advertising8 min readBanner Ad Sizes: Choosing the Right SizeKnowing your options is important so you can visualize how your ad will look, and how easily people will be able to see the ad.Grace BrennanOct 18, 2024
Original Research & Studies7 min read10 Small Business Trends for 2025Learn the top small business trends for 2025 to stay ahead of the competition and keep employees happy.Ankit VoraFeb 19, 2024
News & Research7 min readWhich Companies Spend the Most on Digital Advertising? [Study]Learn what companies spend the most on advertising across 12 separate industries—and how you can gather competitive ad intel for your own niche.Shannon O‘SheaNov 14, 2023