AI Optimization Goes GA: Why Visibility in AI Search Is No Longer Optional

In March, Semrush Enterprise introduced AI Optimization (AIO) in beta - a new solution designed to help brands understand and improve how they're represented across today’s most influential AI search engines and large language models.
July 3, 2025

Recent news

Next-Gen Health: Key Wellness Trends Brands Can't Ignore in 2025

As we step into the new year, few industries are evolving as dynamically as health and wellness. While technology once sat on the sidelines, it now plays a central role in shaping how we eat, exercise, and even unwind. As we enter 2025, data from Semrush points to a cons...
Data & Insights
January 23, 2025

Introducing Otterly - AI Search Monitoring: Follow Your Brand's AI Search Visibility

AI-driven search platforms like ChatGPT and Perplexity.ai are transforming how users interact with the web. For marketers, staying visible and relevant in these AI search experiences is crucial.That’s where Otterly - AI Search Monitoring comes in. This new app from the S...
Product News
January 15, 2025

Semrush 2024: A Year in Review

As the curtain falls on 2024, Semrush celebrates a year of milestones, innovation, and meaningful connections within our community.
Data & Insights
December 27, 2024

The Reverse Guide to 2025: Digital Marketing Moves You Should Avoid

The start of 2025 brings fresh opportunities, bold strategies, and... questionable decisions? While industry leaders are busy mapping out the “must-dos” of the year, we’re flipping the script. Here’s a look at the top trends of what NOT to do in digital marketing and bus...
Data & Insights
December 19, 2024

Share Your Reports Effortlessly with My Reports Online Dashboards

Easy, 24/7 access to your reports for team and client collaboration
Product News
December 16, 2024

Introducing AI Strategic Market Insights: A Quick Solution for Insightful Market Research

Market research and insights can make all the difference when it comes to strategic decision-making and growing a business. But traditional market research methods can be time-consuming and costly.Enter AI Strategic Market Insights, a powerful platform designed by Osum t...
Product News
December 13, 2024
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Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, advertising, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush is headquartered in Boston and has offices in Trevose, Austin, Dallas, Florida, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.