AI Optimization Goes GA: Why Visibility in AI Search Is No Longer Optional

In March, Semrush Enterprise introduced AI Optimization (AIO) in beta - a new solution designed to help brands understand and improve how they're represented across today’s most influential AI search engines and large language models.
July 3, 2025

Recent news

New Daily Traffic Data Release: Maximize Returns and Minimize Risks

Semrush customers just gained a massive competitive advantage with the release of Daily and Weekly Traffic Data inside the .Trends solution. This eagerly-anticipated update brings daily competitive traffic metrics to .Trends users, each and every day. 
Product News
May 3, 2024

Level up local marketing strategies with precise map visibility monitoring

Map Rank Tracker helps businesses measure the results of their hyperlocal SEO marketing efforts.
Product News
April 30, 2024

Give Your Content an Extra SEO Boost with ContentShake AI [new feature]

ContentShake AI is your go-to tool for creating quality content at scale—even if you’re a team of one.
Product News
April 10, 2024

Get AI-Powered SEO Alerts and Recommendations with Semrush Copilot

Today, we’re introducing a brand new feature that brings artificial intelligence to Semrush projects. Semrush Copilot is now integrated in every Semrush project, allowing users to collect personalized AI-powered recommendations and alerts about their website. 
Product News
March 19, 2024

Generate Ad Creatives Instantly with AdCreative.ai App

Joining the Semrush App Center this week is the highly regarded AdCreative.ai app. This AI powered app is a one-stop for generating ad creatives, product photoshoots, texts and more for any social media or display platform.
Product News
March 8, 2024

Product Release: My Reports 2.0—Showcasing Your Marketing Success!

We are thrilled to introduce a game-changing upgrade to our PDF reporting tool—presenting My Reports 2.0! This release is not just an update, it's a spotlight on showcasing your marketing results and the incredible work you've done.
Product News
March 7, 2024
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Semrush Newsroom

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, advertising, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush is headquartered in Boston and has offices in Trevose, Austin, Dallas, Florida, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.